TikTok Guides

Free TikTok guides for creators and small businesses: hook formulas and viral examples, hook guides for 11 professions, and what to fix when videos stall at zero views.

Start here by problem

Pick what's going wrong and jump to the guide or tool for it.

Diagnose

Views stuck at zero or dropping? Find out if it's the account or the video.

Hooks

People scroll past in the first seconds? Fix the opening line.

Scripts

Have the idea but not the words?

Ideas & planning

Not sure what to post this week?

Growth

Ready to reach people who don't follow you yet?

Guides for TikTok

22 guides

Tools for your next video

Video Analyzer

Already posted? Upload up to 4 analytics screenshots from TikTok or Instagram and get a plain-language read on what held viewers and what to change next.

Analyze a video

Hook Generator

Get three hooks for the opening line of your next Reel or TikTok from one topic.

Write a hook

Questions

How does the TikTok For You page decide who sees my video?

TikTok tests each new video with a small group of viewers chosen by interest, not by your follower count, then shows it to more people if they watch to the end, rewatch, share and comment. That's why a brand-new account can take off, and why the first seconds matter most.

Why is my TikTok stuck at 0 or 200 views?

At zero, check the video for a notice that it isn't eligible for the For You feed; that's an account or content-policy issue, not a creative one. Stuck in the low hundreds usually means the test audience scrolled past early: sharpen the hook and cut the slow start. Our guide to TikTok videos not getting views covers the fixes.

What makes a good TikTok hook?

State the tension or the payoff in the first one to three seconds, in words and on-screen text at once: a bold claim, a mistake, a result. TikTok's own creative advice is to get your main message across in the first three seconds. Our TikTok hook examples break down the patterns that hold viewers.

How often should I post on TikTok?

Consistency beats volume. Start with a pace you can hold for months, a few videos a week, and add more once you have a format you can film quickly. More posts mean more chances to reach new viewers, but only when each one has a real hook.